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The International Partnership for Dogs
The International Partnership for Dogs (IPFD) is a non-profit organization leading a global, multi-stakeholder effort to enhance dog health, well-being, and welfare.
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Part of Mars, Incorporated, a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love, the almost 100,000 Associates across 130 countries in Mars Petcare are dedicated to one purpose: A BETTER WORLD FOR PETS.
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Brief Bio: “Mars Petcare is a leading provider of high quality, science-backed nutrition and therapeutic health products.”
“It’s undeniable: Pets truly make the world a better place. That’s why we’re inspired to live our Purpose: A Better World For Pets™, a world where they’re healthy, happy and welcome.”
About Us:Mars Petcare
With 85 years of experience, our portfolio of almost 50 brands serves the health and nutrition needs of the world's pets – including brands PEDIGREE®, WHISKAS®, ROYAL CANIN®, NUTRO™, GREENIES™, SHEBA®, CESAR®, IAMS™ and EUKANUBA™ as well as the WALTHAM Petcare Science Institute which has advanced research in the nutrition and health of pets for over 50 years. Mars Petcare is also a leading veterinary health provider through an international network of over 2,000 pet hospitals and diagnostic services including BANFIELD™, BLUEPEARL™, VCA™, Linnaeus, AniCura and Antech. We're also active in innovation and technology for pets, with WISDOM PANEL™ genetic health screening and DNA testing for dogs, the WHISTLE™ GPS dog tracker, and LEAP VENTURE STUDIO accelerator and COMPANION FUND™ programs that drive innovation and disruption in the pet care industry. As a family business and guided by our principles, we are privileged with the flexibility to fight for what we believe in – and we choose to fight for our Purpose: A BETTER WORLD FOR PETS.Mars Petcare is supporting IPFD as a Contributing Partner through a coordinated effort across four Divisions: Mars Petcare, Wisdom Health, Royal Canin, and AniCura; IPFD is collaborating on the Mars Petcare project, End Pet Homelessness.
Wisdom Panel
For more than 20 years, our scientists and veterinarians have worked to develop the smartest pet DNA tests in the world. Collaborating with leading academic institutions, innovative research labs, and Banfield Pet Hospital™, we’ve made technical advancements to improve test accuracy and speed while minimizing costs for you. Learn more... Wisdom Panel.
Wisdom Panel is an Initiating Sponsor of IPFD’s Harmonization of Genetic Testing for Dogs Initiative. Wisdom Health professionals have contributed to the IPFD International Dog Health Workshops, including a recent virtual workshop on Standardizing Genetic Testing.
Royal Canin
Founded in 1968 by the French veterinarian Dr. Jean Cathary, ROYAL CANIN® is a global leader in pet health through nutrition. The mission of the brand is to help to transform the health and well-being of each cat and dog by pushing the limits of nutrition and knowledge in partnership with pet professionals. Thanks to science and observation, for over 50 years Royal Canin has been developing products and services tailored to each cat and dog’s breed, size, age, sensitivities, lifestyle, or daily energy need. Learn MoreRoyal Canin is a proud sponsor of IPFD initiatives including the International Dog Health Workshops (IDHWs) and the International Collaborative on Extreme Conformation in Dogs (ICECDogs), demonstrating their concern for the health, well-being, and welfare of dogs.
AniCura
Founded in 2011, AniCura is a family of European animal hospitals and clinics specialized in veterinary care for companion animals. AniCura offers a wide range of high quality medical services covering preventive and basic health care as well as advanced and specialized diagnostics, internal medicine, intensive care, surgery and orthopedics. AniCura also provides rehabilitation, physiotherapy and dietary advice and offers selected pet food and care products. Learn MoreAniCura is a proud sponsor of IPFD initiatives including the Standardized Industry Breed Names project.
Designation:For Profit Company
Structure:Mars has been proudly family owned for over 100 years. It’s this independence that gives us the gift of freedom to think in generations, not quarters, so we can invest in the long-term future of our business, our people and the planet — all guided by our enduring Principles.
We believe the world we want tomorrow starts with how we do business today. Our bold ambitions must be matched with actions today from our 130,000 Associates in 80 countries around the world.
Our People:As leaders of a private and family-owned business, we have the resources to drive the change we want to see in the world, today. Our leaders are experts in their fields, driving values-based actions that help our business, communications and the world at large to thrive. Learn More
Research and Publications:The breakthrough science driving preventive pet health and advancing our understanding of the human animal bond
We know pets can bring us many health benefits. Social isolation and loneliness are affecting more people than ever, which is why we’ve partnered with leading organisations like the Human Animal Bond Research Institute and the National Institutes of Health to understand the role pets could play to address this serious public health problem. Learn more
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Our Signature Work
Our Platform - DogWellNet.com
DogWellNet.com is the online platform for IPFD and is a curated information hub as well as housing resources to support actions by IPFD and its Partners and Collaborators.
International Dog Health Workshops
The IPFD's signature events, the IDHWs bring together decision makers from professional, regulatory, national and regional, welfare and other organisations that are stakeholders in dog health, well-being and welfare and human-dog interactions under the tagline 'From Information and Collaboration to Action'. The 5th IDHW takes place 13-15 June 2024, in Helsinki, Finland and will be co-hosted by the Finnish Kennel Club.Harmonization of Genetic Testing for Dogs Database
The HGTD Database catalogs information provided voluntarily from genetic test providers (GTPs) including information on their company and services, quality measures and expertise, tests offered and more. We are continually engaging more GTP participants. IPFD has collated and assembled existing and new resources for genetic counselling and education and provided the foundation for further developments.
Health Strategies Database for Dogs
The HSDD Database includes breed-specific health/mentality testing requirements and recommendations established by Health Strategy Providers (HSPs) including kennel clubs, breed clubs, veterinary organizations, and others.
Pedigree Breeds DatabaseAs of March 2024, our Pedigree Breeds Database lists 184 breeds. Information includes breed standards, population data, club newsletters, breed databases, videos and much more. Sections on Native Breeds and Additional Resources including Agria Breed Profiles; Globally Relevant Integrated Health Profile (GRIHP) articles, which describe the Big Picture of health on (all) conditions that are of interest within a breed; and associated IPFD WSAVA Meet the Breed articles are available. Many thanks to breed experts and clubs who share information on their breed with the DogWellNet.com Community.
Download IPFD's 2023 Annual Report: A Decade of Collaboration